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Saturday, August 2, 2025 at 7:19 AM

New signage aims to cohesively market Loup City

New signage aims to cohesively market Loup City
NEW SIGNAGE is starting to pop up around Loup City this summer as a part of a project spearheaded by Sherman County Economic Development, Inc. Photo by Michael Happ

Two new signs are currently in the process of being installed in Loup City, courtesy of Sherman County Economic Development, Inc. (SCED)—which is leading the project— and a grant from the Sherman County Tourism Committee.

“This is one of those projects that we have been looking to do for a while,” said SCED Executive Director Melissa Dush during an interview last week.

The current undertaking, part of a longer- running effort to revitalize area signage, involves updates to signs near the Trotter’s grain elevator and the Sherman County Historical Society (SCHS).

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